Tesla to team up with YPF to compete in the Argentine EV market

China leads the sector, which registered a 760% y-o-y growth in June after import restrictions were eased in December

State-owned oil company YPF signed a letter of intent with automaker Tesla to explore the possibility of deploying a fast-charging network for electric vehicles (EVs) in Argentina.

The news was announced by YPF President Horacio Marín, who visited Tesla’s Gigafactory in Texas on Monday alongside Michael Snyder, vice president of energy at the company owned by Elon Musk.

“During the visit, we signed a letter of intent to explore opportunities for collaboration in fast-charging infrastructure, energy storage, and technological innovation — areas that will play a central role in the evolution of energy and mobility in the coming years,” Marín tweeted. 

Although the letter of intent is a framework agreement that paves the way for formal negotiations, it does not entail any definitive financial commitments. 

Executives did not specify investment amounts or concrete timelines for the implementation of the projects.

YPF is the leading fuel retailer in Argentina. It operates 1,660 gas stations, accounting for more than 30% of the country’s total.

Tesla, on the other hand, is at a disadvantage. Its electric vehicles have a marginal presence in Argentina, as the market is dominated by Chinese-made cars. 

The EV boom in Argentina

Over 3,000 EVs were sold in the first five months of the year, according to data from the Argentine Automobile Dealers Association (ACARA). This represents a 760% year-over-year increase compared to the same period last year. 

The BYD Dolphin Mini led the segment with 1,695 cars, followed by the BYD Yuan Pro with 585, the Chevrolet Spark EUV with 167, the Jmey Easy with 126, and the BAIC EU5 with 77 units. 

The current lineup in the EV segment includes 24 models, with an average of 600 units sold per month. Tesla’s electric vehicles do not appear among the top twenty best-selling models in the local market.

Why do Argentines prefer Chinese vehicles?

Experts consulted by the Herald explained that, while the rise of Chinese electric vehicles is a regional phenomenon, in Argentina’s case there was a key incentive from the Milei administration.

In December, the Argentine government established a quota allowing for the import of up to 50,000 hybrid, electric, and fuel-cell vehicles at a 0% tariff, effective through the end of 2026. 

However, there was one key requirement that made all the difference: the vehicle’s FOB (Free on Board) value — the price of the goods excluding the cost of ocean freight — must not exceed US$16,000. 

“Traditional brands, including Tesla, don’t meet that FOB price, but Chinese brands do,” Ernesto Cavicchioli, president of the Chamber of Official Automotive Importers and Distributors in Argentina (CIDOA), told the Herald.

He explained that importing cars from China duty-free makes them “very competitive.” He added that, unlike Tesla, Chinese companies already had a presence in the country thanks to Chery’s arrival in 2007.

Federico Bernini, a researcher at the Interdisciplinary Institute of Political Economy (IIEP), told the Herald that Chinese manufacturers were able to offer better prices than the competition due to two factors.

On the one hand, he noted that they have better integration when it comes to batteries (BYD, for example, uses Chinese-made batteries). On the other hand, it’s because “they likely receive substantial subsidies from the Chinese government” — a fact that is suspected but difficult to prove.

“They’ve managed to combine competitive prices with high-quality products, at least in terms of design and comfort, and are gaining more and more brand recognition, even though they’re currently playing catch-up,” he concluded.

Cover photo credit: Kindel Media (Pexels)

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